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Making the Best First Impression With Business CardsTip! As a business owner or manager, have business cards printed for all staff members, right down to the lowest ranking person. When you want to make the best first impression, a great deal depends on your appearance. How you look and what you say leaves a lasting impression on a potential customer. A professional business card will help remind prospects and customers of their positive experience. The first impression is known to be a critical when doing business, and your business cards should compliment your personality. Business Card Specifications Great business cards have few specifications; however, they are extremely important. Obviously, you should include the details about your business: name, address and contact details. It is also important that a professional business card have your own logo or image that encapsulates your company and your personality.
It is very important that your business card will be printed in color. Would you want to watch a black and white TV today? It is also very important to use the highest printing quality available. Direct-to-plate printing presses are the latest technology in the industry. You will also want to use a good paper card stock. High-end, 12pt paper coated on both sides will work nicely. Additionally, you'll want to use high end images with 300 dots per inch (or dpi) so your image will look very sharp and clear. Tip! Use the front as an enhanced marketing tool. A photographer friend of mine turns his originals creations into four-color business cards. Business Card Orders: How Long Does it Take? Many printers take 3-4 weeks to turn around orders. This is because their facilities are set up to not only handle business cards, but also standard digital copies, brochures, etc. If you need your business cards fast, you should look for a printer that specializes in business cards. Not only will they be able to provide you with better designs and expert advice, but they should be able to return your order to you within 3-5 business days. They say, "you never get a second chance to make a first impression." A captivating, unique business card will help you make a lasting impression. Tip! Make Reading Easy: Business cards are meant for quick reference. Contrasting colors are recommended as well as a simple sans font such as Arial. Jonathan Bowalsky handles news and information for Jontal Printing. For information on business card printing and post card printing, visit http://www.jontalprinting.com.
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