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How to Search for and Get a Job? Business Strategy for SuccessTip! Approach branding as a business strategy, is to view how all products, services and interactions with the consumer under the brand name become building blocks of bedrock of trust derived from their customers' experience; For instance the iExperience that the iFamily of Apples' iProducts deliver to its iFanatics. A job seeker arrives! The door bell just started singing a new tune. I opened the door. A young boy in a neat dress was standing outside my house in the home garden. He was very quiet, but his face expressed anxiety. He explained that he has come from my village and he is related to me also. I offered a seat to sit comfortably inside the house and made him to relax his mind. A state of sorrow! After a small break for taking a cup of coffee, he explained about the fall of a huge ‘staple fiber industry' in the village. Thousands of youth have become jobless and he is one among them. He showed me his resume, wherein he has furnished details about him.He was seeking a suitable job for making his livelihood.
Strategy helps! I said that I do not have influence in the industrial circle to get a job for him. But I can make him to get a job through a job seeking strategy! You are something more! I just analyzed his bio data, which explained all about his curriculum and job experiences. He said he is a computer operator. To me his knowledge is more than an operator and upto the level of an analyst.I promoted him to that level in his application. Something special! I was in search of some thing special in him.
I am a strong believer that every human being has some thing special, inborn character or acquired knowledge that will be especially different from others. Tip! Your business strategy defines your company's intent. In essence, it's a promise – a promise that defines what your organization intends to deliver to its customers and the marketplace. Bring out the special characters! The talk was going on. After about an hour of brain storming, I could draw two special characters from the boy. They are uncommon features among the youth and are 'extraordinary' with this job seeker. He has learnt the skills and still practices them regularly. One thing, he knows Hindi. Hindi is said to be India's national language. It is widely spoken and practiced in all business dealings in Northern part of India. Its use in all other states is also remarkably more. The very peculiar thing is that it is not in vogue in our state of Tamil Nadu and its practice is limited to certain special people.
Generally, all the manufacturers in this textile city will have connections with the North Indian dealers. Knowing 'Business Hindi' is advantageous in building business relations with the traders in the North. Another thing, he practices meditation. Accepting and practicing 'Meditation' in this young age itself is an extraordinary experience. This could develop inner calmness and outer activity in a human being. This youngman is bound to be calm and should be active in his activities related to business or profession. Tip! Every business seeking success in the current global market must maintain some kind of active online business strategy. The types of businesses that use these strategies are not limited to hi-tech, but extend into other areas of interest like genealogy or vintage clothing. Let resume tell all about this: Now, certain paragraphs in his resume are changed and highlighted. His 'special knowledge of Hindi and Meditation' and 'their applications' are attractive message in his resume. To the world outside: I asked the youth to make about 20 copies of application sets with the resume and dispatch them to companies and traders having North Indian business dealings. I asked him to wait for a week. That's all!
Great response! He started getting letters of interviews and offers of jobs. Yes! There are companies badly in need of people who can work quietly with determination to complete the job earnestly. Got the job! Tip! But branding is a thoughtful discipline that strongly belongs to the long-term strategy of an organization; brand strategy is, or should be, business strategy, and vice versa. The owner of a knitted garment manufacturing company could understand this very well. His knowledge of Hindi is going to be very useful in conversing and corresponding with his fellow businessmen in the North.
He got employed by the company, of course at a higher level of salary and benefits too. Don't be a nomad!
Job seeking is not moving aimless like a nomad.
A little bit of business strategy, when applied makes it smooth and rewarding!
A better understanding of the skills of the job seeker will lead to a different kind of focusing.Match the skills with the job proposed. Don't go too farther.Try to settle with the matching career. Know yourself and make others know!
Proper incorporation of the information into the resume and its dissemination to the needy people bring an impact. Tip! Compare that to the implementation of a business strategy in which you clearly define your long term advertising goals. Each ad you place is now an integral part of your strategy for success. A great opportunity is thus established to get a matching job and this will lead into a life time career of the youth. Good luck to my young generation! RESOURCES: FROM THE AUTHOR'S OWN BUSINESS RESEARCHES AND EXPERIENCES. |
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