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Automatic Email Responder: A Remotely-Hosted Followup Autoresponder For Your Internet MarketingTip! Boring Email Marketing messages don't keep your customer's attention. In this article, we will look at the following issues: 1. What is a remotely-hosted autoresponder?
2. What are the advantages and disadvantages of a remotely-hosted autoresponder.
3. Leading brandnames in the market. A Remotely-Hosted Autoresponder A remotely hosted autoresponder means that your autoresponder will be hosted on and work from someone else's website rather than your own.
These are web-based subscription services and the provider usually provides you with a HTML form and an email address (usually the provider's) for you to receive emails and to send follow-up messages. These autoresponders are usually written in Perl, PHP or ASP scripts and are installed on and run from a web server. The programs often require a database backend as well e.g., mySQL, SQL2000 or Postgres. Tip! Send Coupons Everyone loves coupons. Make them part of your direct email marketing campaign. This option is suitable for you if you do not have your own web space. This is ideal for beginners who has a fairly small subscriber list and do not require multiple autoresponders. Advantages & Disadvantages of Remotely-Hosted Autoresponders The main advantage of this type of service is they are very easy to set up and can be fairly reliable. There are many good services to choose from, some of them have been around for a number of years. The user does not need a script, a database or a web server. In other words, the services are host-independent i.e., there is no need to seek the permission of your web host to allow you to run any particular services on your site e.g., cgi access or mySQL. Users of these autoresponders are charged a monthly subscription fee (currently around $20 each month for each account). There is usually no initial cost involved. So the initial cost of using such a service may be lower than locally-hosted ones which require the purchase of a script or program up front. Tip! AVOID the Word FREE in Your Message: Why, because the spam filters will get you. While FREE might be the most attractive word in email marketing, it's also one of those that spam filters will likely detect to block your message. But if you need to run multiple autoresponders, the cost will add up quickly and soon exceed the cost of the locally-hosted ones. Another drawback is that they can be a bit inflexible with little room for customization. This is because the programs are not hosted on your site and you do not have access to them. However, remotely-hosted autoresponders usually have more features than the other types of autoresponders e.g., spam checker and list builder. So if you really need these features, you should consider using them. Leading Remotely-Hosted Autoresponders in the Market There are many of them currently available in the market. But not all of them have an established track record. Tip! Start using a permission-based email marketing software that allows you to easily create newsletters, automatically manage subscribes, unsubscribes, bounces, and view reporting statistics like opens and clickthroughs. Below are four remotely-hosted autoresponders. The first three are leading brandnames in the market, while the last is showing good potential. 1. Get Response
2. Aweber
3. Royal Responder
4. Email Aces It is important for you to compare their features and licensing conditions carefully as not all of them provide unlimited use of their autoresponders, or allow you to send unlimited follow-up messages and to have unlimited number of subscribers. Do you want to know which is the best autoresponder for your online business? Find out the advantages and disadvantages of three basic types of autoresponders in the market namely, remotely, locally and desktop-hosted types. Get an objective review of their major features and decide which type of autoresponder is suitable for you. All the leading brandnames are covered including their price range, features and licensing conditions. Tip! Automate Your Programs and Routines. To optimize your email marketing software efforts you should automate processes including subscriptions, unsubscribe, monthly newsletters and more. Before you decide which of the above types of autoresponders is right for you, test drive yourself a free locally-hosted autoresponder which you can install in minutes and use it to capture your visitor's email and to do follow-up automatically. It has no monthly charges, and lots of powerful features not found in the other types of autoresponders! Download it from Dr. Daniel Keng Hong Quek's Special Perl Script Archives.
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